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Fusing Ideas to Ignite Change

Fusionary strategist, creative problem solver, and occasional talisman of transformation. Specializing in fusing tech and life-centered design

I'm passionate about user-experience, and love leaning into complexity with a curious, collaborative, and servant leader mindset.
I've led digital product transformation teams, service design and strategic-foresight projects, business methodology innovation, futures thought- leadership, and I have regularly taught and mentored creative entrepreneurs and university students. Some of my past works are highlighted below:

Veterans Web Application
Award-winning digital-
transformation project to help
500,000 veterans and their families

Small Business Evolution
Helped a company double their
staff and operating revenues in
just two-years

Case Study

ReImagining Workplace Injury Support
A Human-Centered Design Approach to Digital Transformation

Futures Thought-
Leadership

Play to Transform: Will Playing Make AI More Human?
Published in MISC - Journal of Strategic Insight & Foresight (Vol. 28 2018)

Downloadable

About Farzad

I’m a product strategist and connector who thrives in the space where creatives and engineers collide

Preview to Project 2

You’ll often find me in between the boardroom and the workshop floor, pondering, tinkering and aligning strategic vision with creative problem-solving.Currently, my personal passions include volunteering at a bicycle tool library - Bikerowave in Mar Vista, L.A. - urban design, global history, yoga, and a game I'm developing on self-efficacy.

Click next to learn more about my self-efficacy game

Career & Life Resiliency Game

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"Test Your Might!" is an exciting, interactive game designed to complement The Phoenix Series: A Career Resilience Workshop Series by Wayne Greenway, a professional career management consultant.This game is all about building psychological resilience by guiding players through fun, science-backed exercises rooted in positive psychology, mindfulness, and self-efficacy practices. The goal? To help players develop everyday habits that boost their mental strength and well-being.Inspired by the world of Mortal Kombat, I’m bringing a playful, game-based approach to career resilience that I first developed in a game design class at Santa Monica College in 2024. Ready to level up your skills and face challenges with confidence? Stay tuned, more is yet to come!

Read

Latest Study: Crafting game cards grounded in the
principles of Pranayama breathing techniques

'But you're curious and want to learn more right now?' Don't worry, I’ve got you covered! You can easily connect to Wayne's transformative 10-week Career Resiliency workshop series, which is both affordable and runs every other month, by clicking here!.

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